by: Kyle Jones
November 19, 2012
If you are in HR why is it important that you know about social media? If you are reading this blog you most likely already know about social media and are reading it to find out more information.
In regards to a class, I would suggest that this be opened to anyone wanting to know more about social media. The participant could be beginner or intermediate. I would not suggest marketing this to an advanced level participant as he/she would A/not get his/her ROI and B/would – most likely – be bored. This would be designed for someone wanting to know more about social media and how to use it for his/her own use or at his/her place of employment.
This would depend upon how it is marketed and how it would be setup. I would imagine that it would be longer than ½ day but no more than two days.
The content would be based on the amount of time allotted for the class. Facebook, LinkedIn, & Twitter would be discussed regardless of the time. Also, an introduction would be used that would show the progression of communication over the years. This would be an ice-breaker type intro which would take you from cave paintings to Pinterest.
One of the key elements in this would be discussion and interaction with the participants. The class leader could talk all day but we all know that interaction is fundamental to learning. I would suggest discussing a social network and then having a class assignment followed by discussion.
This would be one class where participants would be encouraged to bring laptops, iPads and other tablets along with smartphones by the very nature of social media.
If time permitted, I would suggest covering the following:
The above should give you a good idea of what would be included in a social media class; however, please contact me if you have questions or would like more information.
About the Author
I am a fan of comic books, science fiction, gadgets and a devoted fan of Doctor Who. Professionally, I am the Human Resources Manager at Megagate Broadband, Inc. and served as the first Social Media Director of Mississippi SHRM. I am a longtime SHRM member and continue to serve the HR profession online and as an advisor to MSSHRM council members.
Finally, this blog is my creative outlet and doorway to the world of Doctor Who and HR blogging. For more information, visit one of the following social networks/sites: